About Nonlinear

Nonlinear helps products with no ad budget get named and cited by AI. It started as the playbook behind JobWizard’s growth, which reached roughly 7M Google impressions with no ad spend, and a monthly GEO loop built on top.

The name is a reminder: careers aren’t linear, and neither is growth. The best channels compound.

Lucy

Lucy co-founded JobWizard and was in YC China (now MiraclePlus) batch F21. She studied at NTU and is now at Berkeley Haas. She works on GTM, SEO, GEO and creators, and gave the “Scrappy GTM” talk at GTM Day in October 2026.

Her own path is nonlinear too: China → Singapore → the Bay Area, founder → student → founder again.

How we work

Get a free GEO audit